When it comes to working as a web designer, some of the main perks you’ll have with this include the fact that you can use your imagination and that you can also decide when and
how much to work. However, some people are not going to be as successful as other and if you’re one of them, then you may be doing something wrong. So what is it that you still didn’t understand that keeps you from earning as much as your friends who are also into web design?10. You Don’t Update Your Site’s Visuals Often
One of the things you need to keep in mind when you it comes to being successful as a web designer is that you need to make sure the visuals of your website are properly updated. You may have heard it from others that websites need to be future proof and that is how you need to design yours as well. For example, you may want to take a better look at the gradients on your CTA buttons, since these will definitely impact your business. On the other hand, you need to make sure the navigation is also smooth and that the UI is very simple to understand even for someone that has maybe never used the internet before.9. You Don’t Use An Appropriate Or Updated E-Commerce Platform
When people create a website, they will generally use it in order to sell something on it, but the thing is that most people are not getting it right. Therefore, you need to go for an e-commerce platform that you can personally update, but also one that has integrated categorization, organization, supports product structure and of course, analytics.8. You Don’t Measure Your Website’s Analytics
How will you know what changes to make to your website if you don’t really take the time to check the analytics? You need to learn all you can about how your visitors behave when they arrive on your website, what they click on, how long they spend on your website and so forth. If you know how to evaluate and then respond to the metrics of your analytics reports, then you’ll be able to know exactly what changes need to be made to your website.7. It’s Impossible To Personally Update The Website
When you want to make any changes on your website, you’ll use what is called a CMS system, but the thing is that not all of them are easy to use. As a result, you won’t be able to use it and therefore be forced to call in a professional to do it for you. This not only costs you time, but also money which is not good for your wallet. Therefore, be sure the CMS used is user friendly so you don’t need to waste your time, money and get angry over updating your website.6. You Can A Sluggish Website
Nowadays, if you have a website you need to make sure that it’s available for viewing on laptops, tablets and of course, smartphones. Therefore, your website needs to be modified in such a way that it can be displayed correctly on all of these devices. So what are you waiting for?5. You Have No Strategy That Encourage Conversion
When you design a website, it really needs to offer value to whoever it is that will access it and spends his or her time on it. Therefore, your website needs to have the power to convert. To have that, you have to employ CTAs or call to action through your web design and also through your content. There are multiple types of conversions and that is why you need to learn when and where you can use a revenue driving conversion and when is best to use a micro conversion strategy.4. You Have No Social Media Strategies
How do you want people to learn more about you and request your services if you don’t have any social media strategies in place? When you have one, this will attract a lot of followers and will make a lot of people exposed to your business. As a result, you will not only be able to interact with them and ask them for opinions, but many of them will also become your clients. Do you see how much having a social media strategy in place can help you?3. Search Engine Optimization
Strategies Are Very Important Did you know that seventy five percent of people who search for something on the internet will not look for results on the second page or beyond that? Well, that is why you’ll need to have a SEO strategy in your sleeve. Nowadays, you can easily consider many companies to do this for you, so choose wisely. Tagging strategies, detailed linking and keyword research are some of the things these companies can do for you, so be sure you go with the best one.2. You Have No Content Strategy
When you post an article once a week, then you are not doing everything you can in order to get your name out there. In the eyes of Google, you don’t even exist and this is a problem. Therefore, how about starting to post more often and posting high quality content that people are really interested about? When you know what and how to write it, you’ll get to have a lot more people visiting your blog and also requesting your services.1. Do You Have A Blog In The First Place?
Last but not least, one of the biggest mistakes of web designers who want to make money online, but don’t get to be successful with it is the fact that they don’t have a blog yet. There are a lot of web designers out there and if you want to make money, you need to make sure that you advertise yourself as much as possible. Make a blog and start posting there about what makes you special as a web designer, show people some of the websites you’ve designed and you can be sure many will want you to design their next website! So what do you think about these mistakes you’ve been probably making as a web designer until now? Are there any that you’d like us to know about? If that’s the case, then please let us know more about them in the comments section below!
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